Scarlet Heart Goryeo (Moonlovers) broadcasting rights sold for 8 million US Dollar to China
Next week, Scarlet Heart Goryeo (aka Moonlovers) first episodes will be aired in South-Korea as well in many Asian countries including China. Today, it is revealed and confirmed by the production company that the broadcasting rights of this Korean drama is sold to China for 8 million US Dollar (400.000 US Dollar for each episode). This makes Scarlet Heart Goryeo one of the highest fee ever paid for a Korean TV drama.
To put this in perspective, this fee is even higher than Descendants of the Sun (230.000 US Dollar for each episode) and Uncontrollably Fond (250.000 US Dollar for each episode).
This is the reason why so many Korean drama’s are 100% pre-produced, the broadcasting rights are sold for a very high fee to China. No other Asian country are paying that much money for the broadcasting rights of a Korean drama.